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Deb Hinojosa

UX/UI Designer

Life-long problem solver with a passion for creating functional people-centered solutions based on user research, feedback, and testing.

Constantly curious, capable leader and supportive team player who thrives in highly collaborative settings and solo projects.

Loyal, determined, and eager to learn more about everything. Willing to embrace failure to overcome any new challenge.
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Favorite Questions

Why not...? What if...? How can we...?

WORK

Highlighted Projects
View Portfolio
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client work | responsive web
Young professional browsing Minerva's redesigned website on a desktop computer.
The Wisdom of Redesign
An executive coaching and consulting firm needs to highlight its top-notch services. We designed simple, informative modules and engaging forms to foster client connections.
See Case Study
project | interaction design
Woman outdoors interacting with Great Dane Rescue's responsive website on a tablet.
Rescuing Great Danes
A dog rescue organization needs to engage users looking to adopt Great Danes. We re-imagined their site to create dog/human matches through playful interactions.
See Case Study
project | native app design
Woman logging into native travel planning app Spotatrip on her iPhone.
Spot the Next Adventure
Planning a trip is overwhelming; doing so in a pandemic even more so. We created an app to make travel planning simple, efficient, and informed with the latest health safety protocols.
See Case Study

Background

Curiosity, problem-solving, and resourcefulness are the common thread across my mixed background that led me to UX design.
Smooth Teamwork
To provide excellent customer service at the Life Time, Inc. Café, I had to communicate effectively, train and lead my team, and improve processes.
The Anatomy of Data
Studying Kinesiology and Entrepreneurship at the same time helped me apply scientific research methods to analyze business opportunities.
This Can Be My Job?
A UX/UI program helped me realize my academics, work experience, and my creative problem-solving skills are excellent assets for a career in UX design.
Tap into Production
Helped increase annual revenue by reducing inefficiencies in sales processing and assembly of TheraTapper™ devices at the DNMS Institute.
Designing for Leaders
At UTSA’s College of Business, I helped develop, market, launch, and iterate profitable leadership programs for executives in the community.
An “App”lied Science
I now apply my previously collected skills into designing and launching native apps that help employees easily access their employer benefits.
background
Curiosity, problem-solving, and resourcefulness are the common thread across my mixed background that led me to UX design.
Smooth Teamwork
To provide excellent customer service at the Life Time, Inc. Café, I had to communicate effectively, train and lead my team, and improve processes.
Tap into Production
Helped increase annual revenue by reducing inefficiencies in sales processing and assembly of TheraTapper™ devices at the DNMS Institute.
The Anatomy of Data
Studying Kinesiology and Entrepreneurship at the same time helped me apply scientific research methods to analyze business opportunities.
Designing for Leaders
At UTSA’s College of Business, I helped develop, market, launch, and iterate profitable leadership programs for executives in the community.
This Can Be My Job?
A UX/UI program helped me realize my academics, work experience, and my creative problem-solving skills are excellent assets for a career in UX design.
An “App”lied Science
I now apply my previously collected skills into designing and launching native apps that help employees easily access their employer benefits.

About

Life is trying things to see if they work.
- Ray Bradbury
Picture of Deb under art installation in a Munich shopping area.
I love hanging out with my dogs, Buddy and Cooper. I enjoy hiking, mountain biking, going to concerts, and traveling with my amazing partner. We have been to Singapore, Vietnam, Panama, Germany, and Croatia together and hope to visit more countries soon.

I have a voracious appetite for books and will read almost anything. Stephen King is one of the best storytellers out there, in my opinion. If I could be friends with a fictional character, I would choose Lisbeth Salander from The Girl with the Dragon Tattoo.

83% of my awake time is spent streaming something on Spotify. My taste in music is eclectic, but I consider myself an “elder emo kid” and a bandwagon Swiftie. Seeing kids wearing “vintage” My Chemical Romance’s Black Parade Tour shirts hurts my soul - I saw them live in my teens.

The rest of my time is spent making things with my hands, solving some kind of logic puzzle, or annoying my favorite kid with terrible dad jokes.
I would love to hear from you.
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